What to Do When You Can’t Choose Between Two Business Ideas

What to Do When You Can’t Choose Between Two Business Ideas

It was so aggressive. You liked it though. A little bit.  
Hey, it’s Marie Forleo and you are watching MarieTV, the place to be if you want to create
a business and life you love. And I think you do. Now, if you are a multipassionate entrepreneur
who is torn between two business ideas, this episode is for you. Today’s question comes from Tiffany who
“Hi, Marie. Your videos have truly kept me afloat and
motivated. Like you, I consider myself a multipassionate
entrepreneur. I’m a full time bridal designer just getting
my company off the ground. In addition to my bridal business, I love
self care and motivating others. Sometimes I feel like I have too many passions
and I always hit a wall not knowing what my next steps are. I’d love to know: how can I focus on building
my bridal business and still build a platform for my personal self care/motivation business
as well? Thanks so much, Tiffany.”  
Tiffany, I love your question. And you are so not alone in this struggle,
girl. Most creatives have more than one thing they
want to focus on and it always creates some challenges. Now, there’s no one size fits all answer
to this question, and in order to find the best path ahead for you, the first thing you’ve
got to do is get really clear on your goals – both in the short term and the long term.  
So for instance, if fast growth and a greater chance of higher revenue more quickly are
really important to you right now, focus on just one business. I mean, give your everything to that business
and trust that you can always start a second business or you can transition to another
business a little further down the road.  
Now, on the other hand, if you’re like me and you must, must, must do more than one
thing because both these ideas are just burning a hole right through your heart, know that
you can do that but there are consequences. Now, the positive ones include being able
to strengthen different skills and learn more about what you like and what you don’t like. But on the downside, you need to be okay with
growing each business perhaps a little more slowly, likely making less money, and you’ve
got to embrace the fact that your life will probably be a little more messy and chaotic.  
Now, here’s an analogy that might help you decide. Let’s think about this in terms of one of
my favorite topics: food. You can either have one main dish business
or a main dish business with a little side dish business.  
Now, each of them has their pros and cons. So, for example, if you choose just one main
dish business you keep things really simple. Right? I mean, everything is on one plate and you
always know your next steps or your next bite. It allows you to really focus. You can really dig in and most of the time
you can move a lot faster. You do run the risk of a little bit of boredom
though. Now, if you want a main dish and a side dish
business, then first you need to decide which business is going to be the main and which
is going to be the side. Next thing, you’ve got to realize you’re
always going to be going back and forth between the two plates and the meal will likely take
a lot longer.  
So it’s often more fun when you’ve got two dishes because there’s variety, but
you never know. You might wind up liking a side dish more
than your main dish.  
Are you still working on that main business?  
You know what? I’m done.  
Would you like it to go?  
Nah. Not really feeling it.  
Was there something wrong with it?  
You know, it was fine. I’m just really loving this side business. You know, can I get this one as an entree?  
Certainly. Everybody is loving their side business.  
The bottom line, you have a menu of really great choices in front of you. And all of them, quite frankly, can be satisfying
and fulfilling in their own way. Now, the secret to making the best choice
is to really step back, get ultra clear on what you most want in your heart both in the
short term and the long term, and then make a choice and have total faith that you are
on the perfect path for you.  
And Tiffany, so you know, I actually have a lot more to say on this topic. I created specific exercises and tools and
worksheets especially for us multipassionate muffins. It’s all in an online program called Start
The Right Business.  
And the thing that I love most about this program that I haven’t seen anywhere else
is that it helps you try on different futures and get crystal clear about your goals and
your values and your unique vision so you can bring it to life through a custom-designed
business that’s perfect for your strengths and for the kind of life that you most want
to have. You should really go check it out. It is beyond powerful and it’s literally
guaranteed to help. You can learn more at  
Now, let’s land this plane on a Tweetable.  
“The first step to a successful business is getting clear on how you define success.”  
And that was my A to your Q, Tiffany. I really do hope it helps. Now I would love to hear from you. Have you ever felt torn between two businesses
or two careers? Are you going through that right now?  So I want to know. If you are going through that right now, what’s
your biggest takeaway from this particular episode? And if you’ve been there and done that,
what wisdom can you share with Tiffany and everyone else based on your experience? Leave a comment below and let everybody know.  
Now, as always, the very best conversations happen after the episode at,
so go there and leave a comment now. Once you’re there, be sure to subscribe
to our email list and become an MF Insider. You want to be one because you’re going
to get instant access to a powerful audio training I created called How To Get Anything
You Want. For reals. You’re also going to get some exclusive content,
special giveaways, and some personal updates from me that I just don’t share anywhere else.  
Stay on your game and keep going for your dreams because the world needs that special
gift that only you have. Thank you so much for watching and I’ll
catch you next time on MarieTV.  
Have you been thinking about starting your own business? Is fear, confusion, or overwhelm slowing you
down? We can fast track your growth and save you
years of expensive trial and error. Get the guidance you need to make your dream
business come to life, guaranteed. Learn more at  
No. We don’t. We don’t get Marie giggly.  
Zach, put your farts back in your butt.  
I wanna go Hulk them and go like, “I crush you all.”  
Does anyone know what a delicate flower I am?

Comments (47)


  2. This is happening to me with what genre I wanna focus on writing. What language I wanna focus on learning. It gets hard sometimes.

  3. Those bottoms are fire!

  4. Who is the artist of that painting please?

  5. First in need to move out of my parents home.

  6. Right now Im starting on my "side dish" because Ive always been working on my main dish – being a full time mom. And yes a lot of times Ive gotten bored. Although being mom isnt a business, it IS a major role and major goal for me. Great advice on going back to GOAL SETTING. Its what successful people do all the time. "Does this bring me closer to my GOAL?" Sometimes the side dish supports the main dish and sometimes it clashes. Maybe theres an ingredient that needs tweaking or maybe right now isnt the time for this particular side bizness. HOWEVER planning, studying and prepping for this future side biz might work well for the future brew. 🙂

  7. * My. dear. Darling. Sweet. heart. hi. hello. !!
    .. Once. again. remind. you. that's. I. Fallon. in. LOVE. WITH. MY. DEAR. !!

  8. I have similar situation. I'm finishing university right now. And I'm deciding what to do next and what will be the best for me. So far I decided as you said having a "main dish" and then "side dish" as a hobby for now 🙂 And time will show what works and how it works. Time and patience. 🙂 Thank you for this episode 🙂

  9. Has Marie ever responded to a comment on youtube?

  10. What I'm struggling with right now.

  11. You are so Awesome 🙂

  12. Awesome! Great advice, Marie. Thank you for sharing.

  13. dear Marie, yesterday I took an exam in which I had to write a paragraf about procrastination. guess what I wrote down everything you said. it was wonderful. so i didn't wait so long to see the benefits of your videos. thank you very much. love from Türkiye

  14. This was so helpful! This made me become crystal clear on how to move forward! Thank you from the bottom of my heart, Marie 💕

  15. Omg, yeeees!! Right now I am in the middle of two businesses. One, a fermented beverage that is being sold in a health shop and two, an online shop dedicated to selling curated second hand clothes. Unexpectedly, I also had to get a full time to finance these businesses… and there are a lot of days where I'm like…😅😅😅😅😅
    The best thing I took from this episode… is patience. 🙂 Accept that it all won't be so fast.

  16. I always enjoy the bloopers at the end.

  17. marie….. you have no idea!!!! i am a project for you….i have too many passions…and its been my life struggle!!!! please please contact me!!!!! i need some desperate help with this.

  18. Love it sooooo much! Thank you!

  19. By the way, I did the Start The Right Business and it's totally worth it! So is B-School

  20. Thanks for this video! Running two businesses and this has helped me focus in.

  21. Marie, you're such an inspiration. I'm from Barcelona and I've had a TV program for the last 4 years, but I felt like I needed to be on youtube and I finally made the choice to hop in!

    I am super excited and I love watching your videos! Hurray for MAIN DISHES, even though I kindda love side dishes too😏

    PS: If any of you guys come to my channel from here let me know! I would love that you did😍

  22. OMG, I have been stressing for so long in making a decision to choose one thing and in return it has paralyzed me from making any decision and starting!
    I so needed to watch this! Such an amazing advice for people like myself who want to try everything. So glad to know that I am not the only one going through this!!!

  23. btw, I absolutely love all of your videos!!

  24. Haha.. This has always been my problem! And it still sort of is, but I follow your advice from last week now 'simplify to amplify' so I will take small steps in both businesses and enjoy the ride.
    I am clear on my long term goals – but I guess the short term has been the harder ones for me – so what I will take away from this video is that I might end up liking the side business more and if so that's ok. They both have the same values as in being circular business models with the aim to help people living a more sustainable life.

  25. I love you Marie. That is all.


    I've been planning and grinding for a cafe for a few years but then a great new idea came to me . I plan to have noth plus a few other ideas later on. #buildinganempire

    The take away from this us FOCUS on my second idea to start building up the capital for my cafe. 😄 I WAS SO SHOCKED AT THE TITLE OF THIS VID AND THE NEWNESS OF IT. You have a new fan for LIFE 😍😍😍 THANK YOU! and yes I'm using caps because I'M YELLIIIING !

  27. Challenged by how to transition for my six figure job to my start up….

  28. I think the other option too is to see how the 2 are related, because sometimes they are. What about starting a self care for brides business that is something you offer your bridal clients? Often we think we have to live in these separate realities, when really we just need to integrate all of who we are and just BE as we are!

  29. Hi very nice suggestion, thank you dear. And to complement you, you are really beautiful. And I want to say, thank you ones more.

  30. She could just combine them and sell to prides self care, just target brides with your 2 businesses and make them one.

  31. awesome episode:)

  32. Who is the artist of that painting please?

  33. I love this video. I did B-School for my main business and then found a passion in something else so I'm going back through with biz number 2.

    It's been so fun working in both passions.

    Sure, it's a little chaotic but it's always worth it.

  34. I've had a habit of separating my loves into different brand ideas with not enough time to focus on them separately. So, I'm considering folding everything into more of a personal brand/consulting type of direction.

  35. this video helps me a lot. it's a long time that i can't choose between Architecture and Teaching as my career.

  36. Have you ever felt towrn between tow businesses or careers?  Well, I have a career that does not feed my spirit but supports me financially and  two start-ups!!!!   I have a sustainablity consulting firm and a Online leadership platform for girls ages (16-24).  I had to make a decision and I chose to place my sustainability consulting firm on hold.  How to teach organizations to be sustainable was a huge passion for me BUT my Girls Leadership Platform fed me spiritually and I enjoyed the branding process. #theprettysoul #thespiritualsoul #OWLleadership

  37. I just want to say I love the colors in this episode

  38. Great video and very helpful! Love this top.

  39. Kinda (very) late on the topic, but hesitating between home based pastry and business intelligence software development. Just ended up doing both. Studying for an MS certification and hustling with a small madeleines business to get a little bit of money in. So far, so good. Greetings from sunny Cameroon!

  40. I just finished listening to a video… telling me NOT to do a multiple side biz. OMG I'm so glad that I heard this. Thanks for that! My biggest take-away right now…. is that I have to follow my heart and I have to stop looking for opinions on Youtube for what I feel in my heart is right! Thanks Marie for confirming that thought.

  41. Hi Marie, I'm just what you talked about in your video need much encouragement

  42. Never know what's going with my art. I feel like crying most of the time. #SaysFlex

  43. I think your wisdom lies in deciding the end result that will make us satisfied, when we give all our effort in. Thank you, Marie.

  44. Thanks for the video now I know I'm not crazy…currently creating multiple streams of income some dont require a lot of effort but actually help my main business.

  45. I feel torn between 3!

  46. I loovveee all of your videos they are sooo useful and practical! Everyone says you need long term business plan, work 24/7, focus on 1 thing… etc etc… But you take on a different perspective and I loovvee that!! Really reallyyy appreciate your vids!!

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